The course aims to meet the professional development needs of graduates with an interest in tourism. It draws on both theoretical and practical material and provides the opportunity for students to apply both the principles and the practical aspects of the course in a number of specialisations in tourism. The course aims to: * provide students with a broad understanding of the role of festivals and events in tourism, both in Australia and worldwide; * introduce the concepts behind festival and event planning to reflect the arts, culture and/or heritage of a place; * develop a framework for festival and event development with the opportunity to apply this framework to specific case studies both on and off shore; * produce people who will act ethically as professionals within the festival and event industry; * instil festival and event design, management and marketing skills necessary for professional endorsement within the industry. Learning outcomes The course is professionally orientated and is intended for people currently employed in tourism, hospitality or festival or event management, those who would like to be so employed, and those who have a basic interest in developing their knowledge and skills in the festival and event management area. It provides students with an introduction to the basic concepts in festival and event management and the skills to apply this knowledge to a diverse range of festivals and/or events. Upon graduating, students will: * be equipped with the appropriate knowledge, understanding, skills and attitudes for successful careers in the design, management and marketing of festivals and events, from the smallest to the largest scales; * have developed effective oral, written and interpersonal communicators, working in a variety of disciplines in a collaborative team situation.
Applicants must normally hold an approved degree or equivalent qualification from an approved tertiary institution which includes a major in tourism or a related discipline (eg hospitality). However, the Faculty Board may, under certain circumstances, and subject to specific conditions, admit others who can show evidence of fitness for candidature. CREDIT Students who have successfully completed the Industry Certificate in Festival and Event Design and Management at Flinders University may be eligible for 6 units of credit for the topic CUTU8101 Essentials of Festival and Event Management in the Festival and Event Design and Management stream or in the non-specialised stream.
Graduate Certificate in Tourism (Festival and Event Design and Management)
The Graduate Certificate in Tourism is an 18-unit course which is part of the Graduate Program in Tourism offered by the Faculty of Education, Humanities, Law and Theology. The course is offered on a fee-paying basis and may be taken in intensive mode over one semester full-time, or the equivalent part-time.
The Graduate Certificate in Tourism articulates with the 36-unit Graduate Diploma in Tourism and the 72-unit Master of Tourism.
PROGRAM OF STUDY [November, 2008]
To meet the requirements of the Festival and Event Design and Management stream, students must complete the following topics:
Essentials of Festival and Event Design and Management
Festival and Event Design and Management Practice
Applied Festival and Event Design and Management