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Advanced Diploma of Multimedia

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  • Objectives
    The Advanced Diploma of Multimedia deals primarily with visual image making and the moving image for a whole range of related design industries. This course provides specialist industry training in an integrated program of electronic design, interactive media, computer animation, three-dimensional modelling, digital imaging, games design, computer art, web page design, authoring and digital video and sound. Integral to delivery, the course includes industry visits and seminars, specialised workshops under instruction from relevant industry practitioners and guest speakers discussing current trends. The focus of the skills for this course is directed to the Art, Design and Video industries, with elements of creativity being of primary importance. This is not an I.T platform based program.
  • Academic Title
    Advanced Diploma of Multimedia
  • Course description
    COURSE OUTLINE
    The Advanced Diploma of Multimedia deals primarily with visual image making and the moving image for a whole range of related design industries.

    This course provides specialist industry training through an integrated program of electronic design, interactive media, computer animation, three-dimensional modelling, digital imaging, games design, computer art, web page design, authoring and digital video and sound. Integral to delivery, the course includes industry visits and seminars, specialised workshops under instruction from relevant industry practitioners and guest speakers discussing current trends.

    The second year of study focuses on building individual skills to meet the needs of industry through several major project s which are aligned to industry outcomes. Where possible industry work is secured for students to undertake for these projects. This has the advantage of networking with industry and producing products that will enhance employment opportunities.

    CAMPUS
    Frankston

    STUDY MODE
    Full-time: 2 years

    DURATION
    1st year – 525 hours 2nd year – 525 hours

    COMMENCEMENT DATES
    February

    ENTRANCE REQUIREMENTS
    Mature Age Entry with appropriate industrial experience or an approved Art or Media Course.
    Post year 12 VCE

    SELECTION CRITERIA
    Folio and Interview
    Folios should contain recent work from industry projects, experimental works and other courses undertaken. It should also contain preliminary and completed projects and any art work which can be derived from a wide range of media.

    APPLICATION PROCEDURE
    Full-time – VTAC

    COSTS
    Student Service Levy – This fee varies depending on the course and is used to provide extra-ordinary materials and for the promotion of students work through public exhibitions.

    Kit fee – This varies depending on the nature of the course, but is identified as the personal equipment required to produce work in an ongoing way. ie: portable hard drive etc.

    STUDY AREAS
    Competencies are incorporated into project based work in the areas of web, digital video, print, 2D & 3D animation, interactives, game design and research projects. The competencies may change in response to industry demands.

    First Year
    Segment Competency Hrs
    Animation Develop & implement visual effects 56
    Design/Publications Develop & implement designs 48
    Design/Publications Design & Create multimedia interface 64
    3D Create 3D models and images 64
    Video Make creative editing decisions 48
    Video Conduct a briefing 32
    3D Design & implement visual effects 8
    Design/Publications Design a multimedia product 48
    Animation/interactives Apply principles of game design 48
    Workplace Workplace Health & Safety 12
    Industry Exp Develop and apply industry knowledge 17
    Animation Develop and implement visual effects 32

    Second Year
    Segment Competency Hrs
    Major Project 1 Develop and implement/design/animation 64
    Navigation Multimedia 64
    Prepare multimedia for different platform 48
    Major Project 2 Manage a major project 48
    Test a multimedia product 45
    Address copyright requirements 16
    Integrate/scripting language 64
    Author a multimedia product 40
    Incorporate/design/edit digital 32
    Author a multimedia product 8
    Business Studios Develop and implement business strategies 48

    The Advanced Diploma of Multimedia delivers the program through learning segments in which the course competencies are embedded. These learning segments include:

    First year
    Print In Design: Photoshop and Illustrator
    A variety of projects are set to cover areas of the print industry, i.e. Prepress which includes scanning processes, offset and digital printing processes, image manipulation and enhancement, preparing files for print ready artwork, colour proofing of art work . This is done through a series of projects which may include poster and magazine design, invitations, brochure design, self-promotional material, packaging.

    Digital Video:
    Final Cut Pro Studio, DV video cameras, lighting and sound equipment provides an introduction to digital video script writing, editing and production methods using a variety of cameras and associated equipment and software finalising and editing projects in Final Cut Pro. Visual effects, lighting and sound are also covered. Also suitable file formats for saving work is investigated.

    Animation
    Photoshop, Director, Frame Thief & DV camera, lights, drawing boards
    An introduction to the principles and different methods of animation techniques – 2D animation, stop motion and claymation. Some areas covered in animation are scrolling backgrounds lip synchronization. Walk cycles and visual effects and storyboarding are also covered. Principles applied here are carried over into 3D animation games design, video and interactives

    Interactives - Director
    An introduction to “games industry” and “game design” also digital information dissemination and interface design are investigated. This area investigates how to program interactive events using lingo and java behaviour scripting to control a range of functions within an interactive production. Areas which may be explored are, information kiosks, educational games, recreational games, etc.

    3D Design - Lightwave and MAYA
    An introduction to 3D animation using lightwave. A variety of projects are set to gain knowledge of animating, image and model making. Areas included are texture mapping. splines. Hierarchical structures, motion dynamics and surface textures

    Web Design - Flash, Dreamweaver, Fireworks
    An introduction to the variety of software used in construction and design of a functional website, interface design, navigation and interactivity. Also explores how to set up and maintain a web site with a commercial web provider.

    Intellectual Property
    Provides a basic knowledge of copyright requirements that effect creative works, licensing rights and contractual agreements. It is intended to highlight the importance for people in this industry continuously research the changing laws and regulations effecting copyright regulations in our industry.

    OH & S
    Occupational, Health & Safety is designed to reinforce an awareness of health and safety regulations that govern the relevant segments of the Multimedia industries. As the industry is so diverse and ever changing students are shown how to access current information which is controlled by government regulation.

    Industry Experience
    To seek information on the structure and operation of the multimedia industry, we visit a variety of production houses plus we arrange for industry based visiting artists/practitioners for workshops and lectures. This overview of the industry allows greater insight to the professional practices within the industry which should then be translated into future research projects. To reinforce this segment we also deliver processes and techniques used that are similar to the particular industry visits.

    Design
    Provides a basic knowledge which includes research of design processes using a variety of creative techniques to generate ideas and produce rendered works suitable to different disciplines within Multimedia. This area also highlights the design differences and similarities required within the industry.

    Second Year

    Business Management
    Provides students with knowledge about the processes and procedures of promoting themselves to industry and small business. A business strategy is then developed to highlight the operations and maintenance of a small business.

    Major Project 1
    All competencies listed in the second year of the training are combined to create an environment whereby a self directed research project is developed in conjunction the business component of the course. This major research project takes into account a combination of interactives, animation, web, design processes to form the basis of the work generated.

    Major Project 2
    The major research project is an extension and runs parallel with the research from major project one combining all second year competencies to create a self driven project where the student is expected to document, log and provide evidence of their research within a particular area of interest, eg: animated 3D video, a five minute film, web sites, a children’s interactive book or game that is of a quality that meets industry standards. They must also submit a business plan based on their project. Each student is also working toward and preparing for an industry exhibition.

    Exhibition Production
    Final year students organise and prepare and curate an exhibition to showcase their folio of work to industry and colleagues, students then evaluate and determine their final product.

    ASSESSMENT
    Classroom participation and accumulative projects, assessments and folio presentations at the end of each semester. Participation in the final year exhibition.

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